Interlecta invited to Mobile Monday Sofia to tell their story

Last week I received a call from one of the organizers of Mobile Monday Sofia asking me if I could tell there the story of our company Interlecta. It was very nice to be recognized as one of the successful mobile startups.

Here is my brief agenda:

• The idea. How we’ve got the idea of creating the product and starting a company.
• Little history. How everything came together.
• The team. Who we are and what takes to be part of a mobile start-up Interlecta.
• The goals. What we’re trying to achieve and at what cost.
• The approach. How do we enter the international markets and what makes a mobile start-up different from other companies.
• Key business components. What are the most important relationships that a mobile start-up should establish.
• Marketing. Non-standard and low budget approaches.
• The learning. What we’ve learned along the road.
• The future. What we expect from the future and how we adjust our business to the present economic environment.
• Q&A.

The Mobile Monday Sofia event will take place on February 22, 2010 at “Matti” hall in NDK.

Event agenda

• 18:30 – 19:00 Registration and networking
• 19:00 – 19:05 Introduction
• 19:05 – 19:20 Session 1: Viktor Dimitrov, Investment Manager, Oriens
• 19:25 – 19:45 Session 2: Stanislav Georgiev, Head of Integrated Telecommunication Solutons, Mobiltel
• 19:50 – 20:05 Session 3: Neven Boyanov, Co-founder and Managing Director, Interlecta
• 20:10 – Open networking

More information is available here: http://mobilemondaysofia.com/events/2010/02/13/mobile-venture-stories-starting-up-a-business-in-the-mobile-industry.html.

Short link to this page: http://wp.me/p44a8-1p.

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